It's important to have a clear understanding of which keywords are driving visitors to your website. You can use web analytics data to identify the top-performing keywords so you can create content around those topics. This can help you increase the visibility of your website in search engines and attract more qualified customers.
Additionally, you can use this data to identify Phone Number List any keywords that aren’t performing as well and adjust your content strategy accordingly. Make sure to review your analytics data regularly to ensure that you’re targeting the right keywords and creating content that resonates with your target audience.
Search terms used by users
Search terms used by users are an essential part of any SEO strategy. By using web analytics data, you can identify the keywords and search terms that are driving traffic to your site. This data can then be used to create targeted content and optimize existing pages for higher rankings.
Additionally, understanding the search terms used by users can help you identify content opportunities and create new pages that will rank well in search engines. With this information, you can create an SEO strategy that is tailored to the needs of your target audience and ensure that your pages are seen by the right people.
Pages with high and low engagement
When assessing pages with high and low engagement, it is important to note that pages with low engagement may not necessarily mean bad content. It could be that the page is not optimized for SEO or doesn't have relevant content. On the other hand, pages with high engagement could be doing well in search engine rankings due to their quality content and optimized keyword finder usage.

Analyzing the click paths of users can help identify what content they find interesting or useful and make it easier to optimize your site structure and navigation. Identifying broken links and pages that are difficult to find can also help you improve the user experience of your website, which can have a positive impact on your SEO rankings.