Every typeface has its own character and personality. Some are playful and casual while others are more conventional. It’s the designer’s responsibility to find the right fit for each project. Poor font selection can interrupt communication, prevent mass appeal and ruin the purpose of the visual. Keep reading for some effective tips on how to make the right font selection for your next project. 1. What are you trying to say? minimal font selection A Scandinavian-inspired magazine template by designbybella balances white space and feminine typography for a clean, modern look.
Font selection varies greatly from project to image manipulation service project and for good image manipulation service reason! A business presentation requires a very different typographic style than a bold promotion or an artsy magazine. Before you jump in, think about the intention of your design project. What is the message you’re trying to convey? And which font echoes a similar feeling? Once you’ve settled on a particular style, it’s important to double-check legibility. Thin fonts don’t usually shrink down as well as thicker ones do.
Cursive is often harder to read to ensure your message is decipherable. If you have your heart set on a font with legibility issues, keep it at a larger scale (think: headers and titles and add plenty of white space. 2. Establish a visual order font selection helps establish visual hierarchy This typographic illustration by Bramanto Setyaki is an excellent example of how to organize text-heavy content. Creating visual hierarchy is imperative to design. Before starting, you’ll need to think about where you want viewers to look first.