The most common path for business growth is outside sales, with sales teams growing in size as the company grows. While this is essential for early growth, outside sales often hits a cost-effectiveness barrier, especially in high-growth companies, and this is often due to a lack of quality leads and inefficient internal processes.
According tothe State of Sales, vietnamese offer a Salesforce research study, 72% of sales professionals don’t expect to hit their annual sales goals. As sales teams grow, individuals on those teams spend less time selling, with an average of 28% of their time spent on this crucial activity. Time spent prospecting and qualifying leads increases dramatically, and40% de vendedoressay this is the hardest part of selling. When high-growth companies address these challenges, the solution is straightforward—better lead generation to meet their sales teams’ appetites.
91% dos profissionais de marketingsay their most important goal is lead generation. Once you’ve identified a new market to expand into, honed your inbound strategy, messaging, and paid media, and have a sales team that can handle high volume – this becomes the number one lever for growth for many businesses.
Effective lead generation is not just about paid media spend and volume, but also about lead quality, and generating high-quality leads for sales teams is the biggest challenge for marketers.
Understanding where and how your target audience consumes information and positioning your business as a viable, trusted solution at the right place in the buyer’s journey is just as important as the messaging you deliver to your target audience. Having a channel mix that includes placements and recommendations from trusted brands results in a much higher quality of leads, with affiliate channelsranking higherpara qualidade de chumbo.
Building a network of brands and executing effective campaigns that can generate sufficient volume can be a challenge for any organization, especially considering the time required to develop independent brands or market-specific funnels in different regions.
Trabalhar com uma empresa de geração de leads paraabastecer sua equipe de vendaswith a reliable pipeline can help you overcome most of these challenges. Not only will you help your sales team, but you’ll also have a better chance of increasing your market share in the shortest amount of time.
For example, companies like MVF already have an established network of private labels and allow employee benefits companies to connect to a huge marketing infrastructure that can generate a massive amount of high-quality leads from around the world. To see what kind of lead volume you can expect – simplyplace an order here .