In recent years, my country's urban and rural construction has developed rapidly, and the scale of housing construction has been expanding. The issue of building energy conservation has become one of the primary issues that need to be urgently addressed on the road to sustainable development in my country. The "Green Building Evaluation Standard" has phone number taiwan determined a series of standards related to green buildings. Its widespread implementation will inevitably bring certain impacts to all aspects of existing real estate development. This article will focus on analyzing the real estate marketing planning link and explore the corresponding adjustments to the marketing planning stages of the existing real estate industry during the transition period to the green building era.
- Analysis of real estate marketing planning under the background of green buildings
As competition in my country's real estate market becomes increasingly fierce, the development of the real estate industry is becoming more and more rational. At the same time, the simple concept of real estate trading in the past is no longer suitable for the needs of the times. The real estate marketing model has also changed, and marketing planning has also been adjusted accordingly. The content of real estate marketing planning mainly consists of three parts: project judgment,