Fresh Media carried out three-dimensional communication for this event. Through television media, online media, print media, and campus new media, it covered the event from all angles and established an official website to guide college students to sign up and participate in the event. Through news reports from mainstream television media such as BTV and CETV, mainstream newspapers, and irregular event reports from mainstream portals, it provided official website phone number vietnam links to program recordings to expand the influence of the event. At the same time, it also placed event advertisements in all directions on the forums of the six target universities, including large pictures and full-column picture advertisements, and top posts on the entire website, and hyped up the topic of postings on the forums of 20 universities in Beijing, which attracted widespread attention.