He had a nice and interesting conversation with me on the phone, and I asked him a variety of questions about himself, his practice, and what value his practice provides. The doctor could proudly talk about his area of expertise, what he has contributed most to his patients’ quality of life, and what his patients say they like most about him and his practice. I asked questions that even the doctor himself wouldn’t have thought of, but that also provided great insights into what the website should emphasize.
There was a lot of information exchanged about the design process. Ultimately, Dr. Li was blown away by how stylish, unique, and useful his custom website was. It functions just as well on mobile devices as it does on a PC screen, its SEO (search engine optimization) is top-notch, it reaches more potential patients, it loads quickly, it’s helpful to patients, and it looks just like his clinic.
From the moment he looked around the new website, Dr. Lee already felt he was getting great value for his money!
Results from both doctors:
Both doctors gained new patients and new revenue through their new websites.
But the difference in numbers is huge.
With his semi-custom website, Dr. Wang Er can attribute $32,000 in new patient revenue that year because potential patients found him through the website. Not bad for an initial investment of $8,000.
But Dr. Li spent $100,000 to build a completely customized website, which brought in about eight times as many new patients, resulting in $800,000 in new revenue that year.
Website construction cost investment
Before you answer, please remember that the cost difference for a fully customized website is $24,000, which is a one-time investment. After that, the website is yours, and you will have a steady source of customers every year, because marketing-oriented website construction will powder data gradually increase natural traffic as the website content accumulates, of course, this is based on your entrusting us to provide you with monthly services, which is equivalent to you hiring an expert to run the website. Moreover, the increased potential income is still conservative for the value that a custom website can bring.