Problems controlling the working day, as it has employees working remotely and in person, and the former are unable to come to the office to clock in. In this case, your company can count on startups that develop HR solutions to modernize journey control. If your problem, on the other hand, is security, startups focused on this can help develop a solution or technology that locks and gives access to doors. Complex problems Not only specific problems can be solved with the help of startups. It is also possible to take advantage of them to create a unique solution together with the company , solving a more complex difficulty that your business is going through.
Examples of open innovation in Brazil An example of solving peripheral or structural problems through open innovation in Brazil is the partnership between the supermarket chain Walmart and the coupon website Israel Email List Cuponomia . To solve the difficulty of keeping consumers engaged with its e-commerce, the multinational started using the coupon platform to offer discounts of up to 15% off. It worked: Walmart sales grew 21% with the strategy. Arcos Dourados, a McDonald's franchisee in Brazil, took advantage of open innovation to solve a complex problem, that of receiving and managing electronic tax documents. The company suffered from a lack of reliability and organization, in addition to the work of maintaining documents in an email. Therefore, he turned to the startup Arquivei, created in 2014 in the interior of São Paulo.

The platform is integrated with the Treasury Department and allows you to download and manage electronic invoices issued by the company's CNPJ. Documents are organized in a panel, which allows you to comply with tax obligations, reduce losses and gain productivity. Startups for new horizons Do you want to diversify your business and start working in other areas, but don't know where to start? Perhaps a young, innovative company can lend a hand. To do this, you can connect with startups that bring a new horizon to your company and, thus, encourage open innovation internally. NASA, for example, had difficulty finding new talent to put its new ideas into practice. Therefore, the agency partnered with the freelance platform Freelancer.