Segment your contact book If you have enough information on the people who populate your address book (for example, in addition to name-surname-telephone number, also age and gender ), this can be very valuable to you in order to create targeted and personalized communication for a group of clients . For example, you could remind younger people that they can purchase school and university books at your point of sale (or online), while older age groups could be reached with a message offering them best sellers or reading books from a genre usually much appreciated by readers.
The secret is to segment your audience , divide Rich People Phone Number List it based on different characteristics, and then send different and personalized messages to each of the lists created. If you also know the date of birth of your contacts, you could then think about sending a greeting SMS on each user's birthday . A technique widely used today by companies, because it puts the individual customer at the center and allows you to reach him/her with a personalized message, on an important day for him/her. Speaking of message customization, we remind you that on SMS Messages you can use dynamic fields when composing the text.
Just click on Dynamic fields > Insert dynamic fields to choose whether to customize the name or even the discount percentage or any other information you are interested in sending directly to the individual recipient. of ordered books/shipment of orders It will certainly happen that your customers order books for collection on site : in these cases, SMS would allow you to contact them as soon as the book in question is available in the bookshop . Not only! If you also offer home shipping , you could first inform users that the product has been shipped, and then indicate the shipping code through which they can track their package. Take advantage of events and anniversariesWe see them below.