Citing for example those that offer online training or those that publish software and tools. This policy makes it possible to quickly obtain customers , in addition, to benefit from the freemium offer, customers must generally provide contact information which allows the company to enrich its customer database, establish various marketing strategies , etc.
Initially, however, the pricing policy will not bring in much money for the company. Dynamic pricing policy The dynamic pricing Last Database policy varies depending on the market and customer requests. It is generally service companies, event-focused companies, airlines, hotels and tourism companies that use this pricing policy.
The strategy is based on algorithms that take into account variables such as prices offered by competitors, customer demand and others. Pricing policy based on competition This strategy makes it possible to set the selling price based on the prices offered by competitors.