The employee experience - the sum of the perceptions that an employee has of the company in their work experience - is a crucial concept for various aspects of company management. While paying attention to how employees experience the company is crucial to keeping them motivated and productive , the benefits of a quality employee experience transcend the simple well-being of workers. A properly looked after EX can have a direct impact on the customer experience, therefore affecting not only the people within the company, but also - almost directly - on consumers.
In this in-depth analysis India Telegram Number Data we analyze the topic in detail and in light of the latest research, examining how to exploit the care of the employee experience to create a memorable CX, which helps the company achieve its objectives. How important is a quality customer experience to company growth (really)? To fully understand the impact of EX on CX and company objectives, we must first consider how (and how much) customer experience impacts the latter in the first place. Let's therefore start with a brief but necessary premise: customer experience is one of the major drivers behind the achievement of various strategic objectives for the company - from increasing revenue to creating brand loyalty .
We cite, in support, some statistics of particular interest: 16% premium for a quality experience According to a survey taken from Harvard Business Review , consumers are willing to pay a premium of up to 16% for products and/or services from companies that offer them a quality experience. 307.3% cumulative return for “CX Leader” companies Companies classified as "CX Leaders" (according to reference indices such as Forrester Research's CX Index ) have recorded, in 13 years of observation, a cumulative return of 307.3%. This figure (taken from The Customer Experience ROI Study ) is 108 points higher than the same parameter for the S&P 500 index, and is 3.4 times higher than that of companies defined as “Laggards” of the CX" . Stats from Twilio's.