You don't have to burn books to destroy a culture. You just have to make people stop reading them.” –Ray Bradbury. Literature is not simply aesthetic art, it also promotes our well-being and strengthens knowledge, cognitive development and greater analytical thinking, abilities that are fundamental in our lives; However, according to the Module on Reading (MOLEC), currently only 45 out of every 100 people read at least one book in a year. Can this problem be solved with a mobile library? What is a mobile library? A mobile library is a mobile space where library services for consulting and lending books are provided. Because it is itinerant, it can easily move between communities, even between different locations in the same place. Although the most common vehicle that we find in the explanation of what a mobile library is is a car or truck, it can also be a boat, a wooden boat, a cart and even an animal like a donkey or horse can help transport books.
What is a mobile library, kia, kia motors mexico, pesqueria Nuevo Leon, kia mobile library, kia rse, kia social responsibility, kia rse programs, mobile community learning model, kia summer Jordan Mobile Number List camp 2018, reading promotion , benefits of reading, benefits of reading, education in Nuevo León fishery These types of initiatives are excellent for promoting the love of reading, since they bring books for free to remote or vulnerable populations so that people have easy access to literary texts and raise awareness about the importance of reading. . There are several examples of mobile libraries around the world, one of them is found in Kia's social responsibility (SR) program: Ser, Saber, Belong, a mobile community learning model implemented in Pesquería, a municipality in the Mexican state of Nuevo León, which he carries out together with the team of volunteers Vetsa AC Kia Mobile Library The lack of motivation of students due to low grades and reading deficiency are the central reasons why Kia decided to create this.

Initiative, whose objectives are to promote the habit of reading among the inhabitants, mainly children and adolescents, to close the access to books and boost interest in literature in the population. KIA MOBILE LIBRARY Literature is key to social development and Kia Motors México teaches us the best way to incorporate reading into a CSR strategy. Tweet this sentence. One of the pillars of the program is the Kia Mobile Library, which provides library services and organizes reading motivation activities such as creativity workshops, story creation, and screening of educational film material. With these actions, the company seeks to positively impact 600 people in Pesquería who do not have public library services and, therefore, lack constant reading promotion. From February to August 2018, the Kia Mobile Library toured 12 stations with weekly visits to four reading stations located in schools around Pesquería. The sessions ran from 1:00 p.m. to 4:00 p.m. from Monday to Thursday, and certificates of participation were given to attendees.