To make everything more complete and useful. Bounce, pogo sticking and click through rate are often cited as possible SEO ranking factors: there are no certainties but writing quality content certainly means working on virtuous ranking. With respect to SEO ranking factors, it is useful to work on the authoritativeness of the content, also paying attention to who signs the content: the user (and Google) must be able to trace a common thread between the topic addressed and the signature.
Especially if we talk about delicate topics such as money, health and all those that fall into the delicate and complex category of YMYL topics. Or Your Money or Your Dominican Republic Phone Number List Life . Purpose The contents of the page must have a positive purpose for the user if they want to rank well on Google .

It means that the article must be centered on a clear topic and lead to what Google, in the guide dedicated to quality raters , defines as beneficial purpose. Here is a definition: “ The purpose of a page is the reason or reasons why the page was created.